Why does scuba training enforce strict systems compliance, I had an awesome experience today I was learning scuba, this is the first time that I've ever done this, I did it with my son, semi third in half, He had to get a medical because he's under 15.

And so He already had an experience of interact...

Scuba systems, at last, I want to share with you a little experience that I'm having, which is getting the final prep ready for the next three days.

What are the next three days? Well, I'm going to learn to scuba dive, I'm super excited by this, I'm taking my eldest son, third in half, and we are di...

Retargeting advertising is not advertising.

Of course, it's advertising.

How could it retarget advertising? Not be advertising.

This makes no sense.

But wait, but wait, I want to open your minds up to an idea here.

And that is that many of the words internet marketing are used interchangeably, but d...

So you say, you want to sell something.

This is an interesting conversation, the conversation of sales, making money.

And it's an exciting conversation.

Like, if you have had the experience of selling that, you'll know that the actual sales experience itself when it works, it's amazing is like, oh m...

How to defend against Roblox defending against Roblox like, what am I talking about hit well know how you're going.

But I have an eight year old daughter, and she's awesome to amazing.

But like myself and my boys, we have a very strong calling to the video games now, I actually managed to freak myse...

Knowing the full picture will help you.

Think about the last funnel you built.

How did it go?

Did you get it done on time with everything you needed?

Or did you run into one or more problems on the journey…

• Forgotten pages you needed?
• Forgotten components (tags, forms, integrations)?
• Mixed ...

Systems are not separate from processes and people.

They're not, they're not.

And it's easy to get the thought in your mind that processes are one thing, people are another thing.

And systems are a third separate thing.

And these are all required to get done in your business.

But what I want to open...

This might be the first thing you need to fix in an underperforming funnel.

So if you've got an underperforming funnel, let's say that you've got to that stage, you've successfully deployed the pages, you've deployed the forms you've checked, it's working, you've got your ads running, plus or minus ...

When are short-term sacrifices justified? Look, I got two short-term programs going on that are causing pain causing difficulty.

The first is 75 hearts.

So I trained for the first time with my regular trainer who's been away for two weeks down in Melbourne, visiting her family.

So she comes back, an...

Poor sales funnel results, you might be suffering from entrepreneurial over-enthusiasm.

What am I talking about here? Look, I don't know whether you've ever had this happen to you, but you're in the middle of something, and the idea hits and you know that this is a great idea.

And this is going to s...

75 hard and massive production increases.

Is this a coincidence, I am seven days into 75 hard.

And what I noticed this week in the tracking of my production is that for the first week in a long time, like I'm thinking maybe two or three months, I have completed 20 out of 21 items that I set for myse...

But I had to put off some things that needed to be done for the business.

And they just didn't get done.

This morning, though, I had an interesting conversation.

I'm part of a small group, we get together every week and we talk business and one of the guys was stuck like he's just having a lot of t...